Finding Your Brand Designer

You finally have the idea for your business and you are ready to bring it to life. First off, congrats! Taking a bet on yourself can be scary, but it will be the most rewarding.

You'll want your branding to reflect all the hard work you put into making the vision of your business come to life. It's important to work alongside a brand designer, so they can strategically design a brand that will attract your ideal clients. But how do you know which designer to work with?

01. Get To Know Your Brand

To start, you should take the time to get well acquainted with your brand. Start brainstorming the type of brand you want to create. You don’t have to know the exact details of how it will be executed, but how do you want your brand to feel. Not only is this important for you to know, but it will help your designer incorporate your messaging into your branding so it can attract your ideal clients.

02. Create An Inspiration Board

It's easy to get overwhelmed with how you want your branding to look and feel, so that's why we encourage our clients to make an inspiration board. This is a great way to organize your ideas and help the designer know more about your likes and dislikes. It's common to have multiple different vibes, so that's why it's a good idea to work with a brand designer. They will be able to put together all the different looks you are drawn to and make them complement each other in a way that compliments your business.

03. Determine Your Budget

It's important that you determine how much you are willing to spend on your branding. This is the moment many entrepreneurs will fall into the idea that they can just DIY it. However, consider how much value your branding holds, and let us tell you this... it's a LOT! We say this time and time again, but your branding truly is your business's first impression to your audience and will be what sets you apart from your competition.

Of course, always make sure you have the funds for this investment but understand it is an investment worth making. We hate seeing entrepreneurs that have an amazing business idea, but are unable to make sales and attract their target audience because their branding is pushing them away.

04. Do Your Research

Once you have determined all of the above, it's time to find the brand designer for you. Take your time doing this. Find out exactly what you will gain from working with them, the process they take in building out your brand, and even look at their portfolio. You should value your brand design the same way they value you.

05. Schedule A Discovery Call

Once you have found a brand design you want to work with, start connecting with them! Don't be afraid to speak clearly about what you want in your branding. Any insight will help your designer build the best brand for you.

Think we would be a good fit? We would love to bring your vision to life. Click the button below to fill out our inquiry form and schedule your free discovery call to see how we can help!